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In the Marketing Working Group's first episode in their webinar series, LaDonna Lockard, Erica LaCentra, and Meghan Golden discuss effective social media strategies tailored for mortgage professionals. The session kicks off with an introduction to the council's objectives, emphasizing its role as a supportive platform for women in the mortgage industry. Throughout the webinar, the speakers share valuable insights into building a personal brand, the importance of maintaining consistency across social media platforms, and the tools necessary for successful content creation and management.
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In the Marketing Working Group's first episode in their webinar series, LaDonna Lockard, Erica LaCentra, and Meghan Golden discuss effective social media strategies tailored for mortgage professionals. The session kicks off with an introduction to the council's objectives, emphasizing its role as a supportive platform for women in the mortgage industry. Throughout the webinar, the speakers share valuable insights into building a personal brand, the importance of maintaining consistency across social media platforms, and the tools necessary for successful content creation and management.
In the Marketing Working Group's first episode in their webinar series, LaDonna Lockard, Erica LaCentra, and Meghan Golden discuss effective social media strategies tailored for mortgage professionals. The session kicks off with an introduction to the council's objectives, emphasizing its role as a supportive platform for women in the mortgage industry. Throughout the webinar, the speakers share valuable insights into building a personal brand, the importance of maintaining consistency across social media platforms, and the tools necessary for successful content creation and management.
In the Marketing Working Group's first episode in their webinar series, LaDonna Lockard, Erica LaCentra, and Meghan Golden discuss effective social media strategies tailored for mortgage professionals. The session kicks off with an introduction to the council's objectives, emphasizing its role as a supportive platform for women in the mortgage industry. Throughout the webinar, the speakers share valuable insights into building a personal brand, the importance of maintaining consistency across social media platforms, and the tools necessary for successful content creation and management.
MaxClass is a woman-owned company, and we're offering MWLC members 65% off your continuing education when you use our code WOMENWIN.
MaxClass is a woman-owned company, and we're offering MWLC members 65% off your continuing education. Become a member for our unique code.


PBJ Mortgage makes home financing as easy as lunch
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MWLC members can use this free content guide for social media ideas.

MWLC Council Members can use this custom GPT to assist in their marketing needs.

The Marketing Working Group wants to hear from you!

Strong brands don’t just differentiate — they mentor, inspire, and transform the future of mortgage
Real talk on branding that actually resonates
How veteran mortgage professionals are thriving in a changing industry
MaxClass is a woman-owned company, and we're offering MWLC members 65% off your continuing education when you use our code WOMENWIN.
MaxClass is a woman-owned company, and we're offering MWLC members 65% off your continuing education. Become a member for our unique code.

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The new social playbook favors relevance over volume — and the mortgage pros who adapt are winning with quieter, smarter content

Why humanity is the most valuable currency in mortgage lending

Courtney Valvo's story of building her mortgage career by trusting the scenic route

Forget the fears — AI isn’t propping women up. It’s helping them fly faster, farther, and with more control over their business.

Three women leaders on why curiosity, courage, and raising your hand matter more than checking every box
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How interactive newsletters are turning “just another email” into referrals, relevance, and actual engagement
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