It's Getting Reel

In this final episode, host Meghan Golden is thrilled to introduce some fresh faces and industry experts who will share their invaluable insights into video creation and social media marketing.

It's Getting Reel

It's Getting Reel

Sign up or sign in to access this content.

Join the Mortgage Women Leadership Council to gain full access to everything we have to offer.

or,

Episode

5

It's Getting Reel

Welcome to the exciting conclusion of our Marketing Working Group Series! In this final episode, host Meghan Golden is thrilled to introduce some fresh faces and industry experts who will share their invaluable insights into video creation and social media marketing.

In this episode, we explore:

Expert insights from Julia Lyon of RCN Capital, a master of social media marketing and video content creation.
Engaging discussions with Krystina Coffey from American Business Media, who specializes in multimedia for major brands like National Mortgage Professional and Mortgage Women Magazine.
The importance of short-form video, its impact on audience engagement, and why it's vital for the mortgage industry.
Practical tips on creating compelling video content, from leveraging AI tools for content ideas to setting up a professional recording environment.
LaDonna Locker’s hands-on demonstration of essential gadgets and tools for producing high-quality video content on the go.

Julia Lyon

Social Media Marketing Coordinator

,

RCN Capital

Social Media Marketing Coordinator

,

RCN Capital

Meghan Golden

Design Manager

,

American Business Media

Design Manager

,

American Business Media

By

By

Welcome to the exciting conclusion of our Marketing Working Group Series! In this final episode, host Meghan Golden is thrilled to introduce some fresh faces and industry experts who will share their invaluable insights into video creation and social media marketing.

In this episode, we explore:

Expert insights from Julia Lyon of RCN Capital, a master of social media marketing and video content creation.
Engaging discussions with Krystina Coffey from American Business Media, who specializes in multimedia for major brands like National Mortgage Professional and Mortgage Women Magazine.
The importance of short-form video, its impact on audience engagement, and why it's vital for the mortgage industry.
Practical tips on creating compelling video content, from leveraging AI tools for content ideas to setting up a professional recording environment.
LaDonna Locker’s hands-on demonstration of essential gadgets and tools for producing high-quality video content on the go.

Sign up or sign in to access this content.

Join the Mortgage Women Leadership Council to gain full access to everything we have to offer.

or,

Welcome to the exciting conclusion of our Marketing Working Group Series! In this final episode, host Meghan Golden is thrilled to introduce some fresh faces and industry experts who will share their invaluable insights into video creation and social media marketing.

In this episode, we explore:

Expert insights from Julia Lyon of RCN Capital, a master of social media marketing and video content creation.
Engaging discussions with Krystina Coffey from American Business Media, who specializes in multimedia for major brands like National Mortgage Professional and Mortgage Women Magazine.
The importance of short-form video, its impact on audience engagement, and why it's vital for the mortgage industry.
Practical tips on creating compelling video content, from leveraging AI tools for content ideas to setting up a professional recording environment.
LaDonna Locker’s hands-on demonstration of essential gadgets and tools for producing high-quality video content on the go.

Welcome to the exciting conclusion of our Marketing Working Group Series! In this final episode, host Meghan Golden is thrilled to introduce some fresh faces and industry experts who will share their invaluable insights into video creation and social media marketing.

In this episode, we explore:

Expert insights from Julia Lyon of RCN Capital, a master of social media marketing and video content creation.
Engaging discussions with Krystina Coffey from American Business Media, who specializes in multimedia for major brands like National Mortgage Professional and Mortgage Women Magazine.
The importance of short-form video, its impact on audience engagement, and why it's vital for the mortgage industry.
Practical tips on creating compelling video content, from leveraging AI tools for content ideas to setting up a professional recording environment.
LaDonna Locker’s hands-on demonstration of essential gadgets and tools for producing high-quality video content on the go.

This article published in the

issue.

Conversation

(0)

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Guest

6 hours ago

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Guest

6 hours ago

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Marketing Working Group

By

By

More on #

Marketing

Turning Free Knowledge Into Future Clients

Pro Tips

Turning Free Knowledge Into Future Clients

Why webinars work

By

Mary Margaret Hogan

Cutting The Crusts Off Complexity

People

Cutting The Crusts Off Complexity

PBJ Mortgage makes home financing as easy as lunch

By

Jacqueline Crider

Marketing

Marketing Working Group

LinkedIn & You

In this episode, join Meghan Golden, LaDonna Lockard, Erica LaCentra, and Melissa Pianin as they dive deep into leveraging LinkedIn for professional growth and networking.

By

Email Marketing

Marketing

Marketing Working Group

Email Marketing

This episode focuses on email marketing, where experts Meghan Golden, LaDonnna Lockard, and Erica LaCentra guided attendees through the essentials of crafting successful email campaigns.

By

Marketing

Marketing Working Group

Developing Your Own Personal Brand

In this engaging session, Meghan Hogan, LaDonna Lockard, and Erica LaCentra dive deep into the importance of personal branding to stay competitive.

By

Social Media Tech Stack 101

Marketing

Marketing Working Group

Social Media Tech Stack 101

In the Marketing Working Group's first episode in their webinar series, LaDonna Lockard, Erica LaCentra, and Meghan Golden discuss effective social media strategies tailored for mortgage professionals.

By

Pro Tips

Creating Buzz

How to promote your event on social media

By

Mary Margaret Hogan

Events Locked And Loaded

Pro Tips

Events Locked And Loaded

Achieve effortless event excellence with a pre-packaged toolkit

By

Marketing

Sold On Social

How to sell a personal brand on social media

By

The Power Of ‘I Don’t Know’

Pro Tips

The Power Of ‘I Don’t Know’

Embracing learning — and the unknown — in mortgage marketing is scary, but it’s also a journey of self-discovery

By

Mary Margaret Hogan

Powerhouse Perspectives In Tradeshow Marketing: Mary Margaret Hogan & Erica LaCentra

Pro Tips

Powerhouse Perspectives In Tradeshow Marketing: Mary Margaret Hogan & Erica LaCentra

Mary Margaret Hogan and Erica LaCentra of RCN Capital are redefining trade show success through strategy, connection, and marketing expertise.

By

Marketing

More Than A Logo, Less Than A Lecture

Real talk on branding that actually resonates

By

Jacqueline Crider

Two Pieces, One Perfect Fit

Marketing

Two Pieces, One Perfect Fit

Co-branding your mortgage services with referral partners and real estate agents

By

Navigating A Digital Revolution

Marketing

Navigating A Digital Revolution

How veteran mortgage professionals are thriving in a changing industry

By

Lorraine Giron

Continue Watching

Social Media Tech Stack 101

Episode

1

Social Media Tech Stack 101

In the Marketing Working Group's first episode in their webinar series, LaDonna Lockard, Erica LaCentra, and Meghan Golden discuss effective social media strategies tailored for mortgage professionals.

By

Marketing

Pro Tips

Episode

2

Developing Your Own Personal Brand

In this engaging session, Meghan Hogan, LaDonna Lockard, and Erica LaCentra dive deep into the importance of personal branding to stay competitive.

By

Marketing

Pro Tips

Email Marketing

Episode

3

Email Marketing

This episode focuses on email marketing, where experts Meghan Golden, LaDonnna Lockard, and Erica LaCentra guided attendees through the essentials of crafting successful email campaigns.

By

Marketing

Pro Tips

Episode

4

LinkedIn & You

In this episode, join Meghan Golden, LaDonna Lockard, Erica LaCentra, and Melissa Pianin as they dive deep into leveraging LinkedIn for professional growth and networking.

By

Marketing

Pro Tips

Build Your Strength

Beef up your skills and become more confident through our working groups.

Tech Working Group

Navigate the ever-changing digital landscape.

Breaking Barriers

Confront the unspoken challenges women face as they rise to leadership in the mortgage industry and beyond.

Marketing Working Group

Master email marketing, build your brand, create your marketing tech stack, leverage social media, and more.

The Latest

Mirror, Mirror, Mentor Me

Community

Mirror, Mirror, Mentor Me

Find yourself to lead others on a journey of self-discovery

By

Community

Leadership

Marketing

More Than A Logo, Less Than A Lecture

Real talk on branding that actually resonates

By

Jacqueline Crider

Marketing

Pro Tips

Mentorship Matters

Community

Mentorship Matters

How women can lift each other up in the mortgage industry

By

Community

Leadership

A Matter Of Grace And Grit

Leadership

A Matter Of Grace And Grit

Leaders offer thoughts on surging ahead in the industry

By

Leadership

Community

Breaking Down Walls, Building Up Results

Leadership

Breaking Down Walls, Building Up Results

Why connection — not just tech — is the real driver of change

By

Leadership

Resilience In The Real World

Balance

Resilience In The Real World

How businesswomen rise, recalibrate, and reclaim their power

By

Tina Asher

Balance

Thank You To Our Supporters

Become a sponsor