25-03 From Code Calls To Cold Calls
Issue 2
2025

From Code Calls To Cold Calls

Jay Arneja’s 4 D’s are a blueprint for cutting through clutter — and this issue is full of clarity-building stories for mortgage professionals. From branding that connects to reverse products that require precision, we spotlight the details that matter and the women who master them. Add in a warning about shifting compliance tides and a celebration of mentorship in action, and you’ve got a must-read for anyone navigating a fast-changing market.

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From The Issue

Jaywalking The Mortgage Map
People
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Jaywalking The Mortgage Map

Jay Arneja isn’t just following a path — she’s making her own with every step

By 
Laura Brandao
People
Leadership
Tech
Leading Light: Celebrating The 2025 Mortgage Stars
Mortgage Women
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Leading Light: Celebrating The 2025 Mortgage Stars

Honoring the women who are defining the future of mortgage

By 
Mortgage Women
Community
Mirror, Mirror, Mentor Me
Community
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Mirror, Mirror, Mentor Me

Find yourself to lead others on a journey of self-discovery

By 
Community
Leadership
More Than A Logo, Less Than A Lecture
Marketing
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More Than A Logo, Less Than A Lecture

Real talk on branding that actually resonates

By 
Jacqueline Crider
Marketing
Pro Tips
Mentorship Matters
Community
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Mentorship Matters

How women can lift each other up in the mortgage industry

By 
Community
Leadership
A Matter Of Grace And Grit
Leadership
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A Matter Of Grace And Grit

Leaders offer thoughts on surging ahead in the industry

By 
Leadership
Community